DECEMBER 2009 – eCOMMERCE: A CHARTER AGAINST COUNTERFEITING
French professional federations, brands and internet operators signed a code of ethic to fight against counterfeiting
Paris December 16 – Christine Lagarde, Minister of Economy and Industry unveiled today a charter for the fight against counterfeiting. In this text, owners of intellectual properties and e-Commerce operators commit to allocate resources in order to chase the sales of counterfeited products. This charter comes as the result of a mission entrusted by the Secretary of State for Industry, Luc Châtel, to Bernard Brochand (president of the national committee against counterfeiting) and Pierre Sirinelli (university lecturer specialized in immaterial law).
The first signatories are French professional federations such as Comité Colbert, the French federation of sport & leisure industries and the beauty industry federation. Many brands are also involved among them most of the LVMH labels, the PPR group, Nike Europe, and many pharmaceutical companies such as Novartis, Pfizer or Sanofi Aventis. Unfortunately, only two internet platforms joined the list at this moment: PriceMinister and 2Xmoinscher.com.
This is a brand new initiative in Europe, in line with the integrated plan against counterfeiting adopted by the EU in 2008 under the French presidency.
Yvon Le Gall
Luxury-world